You don’t believe me? Well I almost don’t believe me myself, but this new architectural concept is simply AMAZING. While it’s normally not the main area of focus here on ReducedMass, hang on for a while and see how we might be living in the future.

This new concept is called Dynamic Architecture and boasts a number of new innovative ideas that separates it from the crowd. I’m mainly going to tell you what you can see in the promotion video and read on the website, so head over there if you want to see for yourself.

First of all, what makes the building look so cool is that each floor rotates independently around the central cylinder, making it possible to follow the Sun or whatever suits the people living there. Everybody wants to rotate the amount that is just right for them, and the building will never look the same again. With this particular feature I really hope there are only one apartment per floor, as there could be some serious fights going on around sunrise, dinnertime and sunset, making it fun for less fortunate people to come watch the building at these times. Also, I wonder if there would be some times where people were encouraged to rotate back to the original setting, resetting the looks of the building once in an while. Is this rotation business a toy that you will outgrow in a couple of weeks? Could be, but let’s see when they build the first one.

Well enough with the fun, this building has more useful ideas hidden. Between each floor are wind turbines rotating in the horizontal plane and each creating around 0.3 megawatt of electricity. With around 50 of these in a skyscraper, the building would be able to be totally self-sustainable and even release a lot of green electricity to the neighborhood. I don’t know if this would actually work, with the wings being hidden in between the floors and all, but I must assume they’ve run some simulations or similar to get the 0.3 megawatt result. Once again, we’ll figure it out if they put the thing up.

As mentioned, this building looks interesting enough to start constructing, and as far as I can tell from the site, they are already planning the first one to be raised in Dubai. In the video they are also showing how the building is constructed from modules of green material, claiming that it will only take a day to assemble a finished floor. All in all if this building can deliver everything it claims, me might have a small revolution at hand.